This social media plan template is based on the principle that producing even a very simple plan can boost your results and help your organisation reach its aims. This social media plan will be most helpful for very small teams that are short on time, as well as anyone running a not-for-profit and trying to do social media on the side!
The template covers 10 key areas you need to think about when creating a simple social media plan, as well as some guidance and examples on how to complete each section.
10 key areas to think about when creating a simple social media plan:
1. Remind yourself what you’re trying to achieve.
2. Think about how social media can help.
3. Define your audience.
4. Set some SMART objectives.
5. Write down your key messages.
6. Come up with content themes.
7. Look at how much time you have.
8. Create a simple content calendar.
9. Build on your previous successes.
10. Keep learning.
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"We are finding this and all the other info you share really helpful to us as a small organisation that does not have any social media support or the means to pay for social media marketing support."